I've been reading the book Scrappy by Terri Sjodin and a few items of thought have popped out to me that I wanted to share. As we have been in a more traditional resale market the one thing that really stands out is the lack of inventory. There are more real estate agents and less listings so the "who" we are getting in front of and staying in front of with our value propositions in more important than event. Many of the top people we want to be in front of aren't in the office regularly. They don't attend many industry event (but many times other ones outside of the industry). Or they are "set" with who they are working with. This is when "Scrappy" really comes into play. For me scrappy means relentlessly determined to achieve your goal.
Below are a few excerpts from her book:
Monday, July 17, 2017
The quickest way to achieving a goal is to focus on it until it's complete. Many times though we are distracted by 'good' things that prevent us from hitting the goal or hitting it when we would like to. It's not usually bad things that distracted us, but things that are still good, just not as important at the time. When it's time to make prospecting calls we may find that we get distracted cleaning our desks, going through emails, etc... still good things, but it's not what what we needed to do at that time.
When we get rid of distractions and focus on that task/goal that we have we get it done feeling accomplished knowing that we made best use of our time. When you are feeling distracted from what you need to get done today, identify it, shake it off and complete your task at hand. If we focus on one at a time and bring it from 0-100% complete and move to the next at the end of the day, week, month we'll be way ahead.
Make today a GREAT one!
Monday, July 10, 2017
We don't get what we want in life & business we get what we tolerate or another way of saying it is we get what we settle for. Putting it that way sounds harsh, but it's 100% true. Think about it. I know it's true for sure. I "want" to be in better shape...great first step in deciding, but if consistent action of a period of time isn't taken to get to that goal, well...you get it. I don't achieve that so I get what I settled for. That rule applies to us in business as well. Think about the goals you have for growth and then look and the steps taken to achieve them, not just the steps planned, but the steps taken. I'm sure we all have some place in our lives that we want to be better...today the charge is to STOP tolerating less than we want and take action to get there using the resources we have. #CrushItToday
Monday, July 3, 2017
Today is for us to remember to reap the harvest. The harvest is only possible if we have planted seeds and watered. If we have done both of those things then the harvest will come. In sales we always need to be planting seeds with prospects as well as current clients. The second part is equally important; the watering of the seeds. We need to stay in front of them with value on a consistent basis for the value and relationship to grow. Today think about who some of the people are that you met with, but the follow up may have slipped. Circle back and reconnect with them purposefully.
Have a great day!